LANDING PAGES

Driving traffic to landing pages has proved very successful in targeting customers better and offering More personalized products or services to a specific audience. I designed everything below with support from the marketing and design team for content and critique.

HELLOTECH HOME PAGE RE-DESIGN

This design was made to be more approachable and easy to navigate. Our previous page felt very generic and a bit fake. We aimed for transparency with what we do, an overview of all you can get help with, and membership mentions. This page re-design has been significantly more successful than the last one in redirecting traffic and leading to higher transaction rates.

BEFORE

AFTER

GOOGLE AD FUNNELS

HelloTech has many products and services that can sound similar. Ex: tv mounting (installation) versus tv mount (product). A common issue we came across with our google ads is that people were being served ads that weren’t quite what they were looking for, making navigating the user to the proper page difficult. We designed this funnel page in hopes of solving this. The three clear options above the fold are short but specific. Google Nest ads will lead here, and the customer can get to the right place by choosing one of the three options they need. This design proved so successful that we made several with the same design for the different brands we carry. Ex: google nest, ring, etc.

PROPERTY MANAGER AFFILIATE PARTNERSHIP

We created this page to attract property managers to partner with us. The goal was to send emails to their new residents, letting them know that HelloTech is a go-to for any home tech needs. In addition, if any of their residents use that property manager’s affiliate link, the property manager can get an affiliate commission off of that purchase.

PARTNERSHIPS PAGE

This page was created to be an overarching partnership page. New business partnerships or people interested in our affiliate program can be quickly redirected to the right place to get started.